If you are an event planner or designer who wants to build a sustainable business both in terms of profit AND freedom based lifestyle, you CANNOT be personally handling every manual task at each event. Instead, envision yourself as the CEO or boss lady, overseeing a team of talented individuals who specialize in different aspects of your craft. By delegating tasks and trusting others, you can scale your business, cater to multiple events in a day, and avoid limiting your earning potential.
The key here is finding the right balance between honoring your passion and maximizing your income. You deserve to enjoy what you do, but you must also consider the opportunity cost of your time. Charging premium rates for your presence at events is a fair and effective way to ensure you’re adequately compensated for your expertise. By openly communicating with clients about the additional fee for your on-site involvement, you can maintain transparency while aligning your income goals. Remember, you don’t have to be physically present at every event to provide exceptional service. Instead, selectively choose which events require your direct involvement and charge accordingly, allowing you to play to your strengths, earn a substantial income, and nurture your passion for your craft without sacrificing your financial success.
It’s crucial to recognize that your passion for your craft shouldn’t come at the expense of your profit margin. Embrace the role of a business owner and delegate tasks to a competent team, but find the right compromise that allows you to maximize your income without compromising your love for your craft.
Quotes
• “If you are hearing from other people or seeing how other people are running their business by having to use your talent and your time doing all these manual tasks that you could actually delegate to someone else to do it or hire a vendor to do that, that means you are limiting your earning income.” (06:20-06:38 | May)
• “You’ve got to have a good balance of really honoring your passion for your craft and making the money that you want to make.” (09:52-09:59 | May)
• “If you wanna make money, start looking at how very successful wealthy people run their business. They are not in the day-to-day operation. They’re not in the day-to-day client facing operation. They do more strategy work.” (11:19-11:32 | May)
Links
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